Despite all of the bad publicity, Tenet Healthcare
Corp. has been attracting increasing numbers of patients to its hospitals
in California.
New state figures show that Tenet's 40 hospitals in the state enjoyed
a 2% average increase in total patient volume in the first quarter
from a year earlier.
Some analysts had expected a drop-off in the patient count in the
quarter. It was the first full quarter since federal and state investigations
into Medicare billing and other practices -- including charges about
unnecessary heart procedures at a Tenet hospital in Redding that were
settled Wednesday -- had cast a cloud over the Santa Barbara company.
But the rise in patient volume at the chain's California hospitals
was actually larger than the state and national averages, according
to analysts.
"They are bucking the trend," said Andreas J. Dirnagl with Harris
Nesbitt Gerard, a securities firm in New York. "It may be their saving
grace at the moment."
The nation's second-largest hospital chain and the biggest in California,
Tenet attributed the year-over-year increase to past investments in
its hospitals, many of which have developed specialty departments
catering to the aging baby boomer population.
"We believe it is a reflection of the investments we've made in services
and programs in these communities," said Gary Hopkins, a spokesman
at Tenet.
There may be another factor: Relatively few patients know the name
of a hospital's corporate parent.
Unlike many consumer goods and services, whose sales can rise or fall
with a company's image, hospitals generally are seen as community
institutions apart from their owners. Patients usually make decisions
based on the reputations of their doctors and their local hospitals,
not the standing of some vague corporate parent. And like other big
hospital chains, Tenet hasn't branded its facilities; the corporate
name is usually printed below the name of its hospitals and in smaller
letters.
"People who don't read the newspaper might not know this is a Tenet
hospital, and they might not care anyway if that's where their doctor
is," said Sheryl Skolnick, a health-care analyst at Fulcrum Global
Partners, an investment firm. "There's a thinking in the industry
that all health care is local."
Take Jack Kaen, an 88-year-old patient at Tenet's Midway Hospital
and Medical Center in Los Angeles. When asked recently whether he
knew the hospital's owner, he said, "I'm Secure Horizons," referring
to his insurance carrier.
Kaen said he patronized Midway because he lived just a few miles away
and had a good experience with his surgery there. He has never heard
of Tenet.
Analysts say it's not clear whether patients such as Kaen would switch
to another facility if they knew Tenet owned their hospital. Consumer
groups point out that big chains have virtual monopolies in certain
areas, giving people little choice in hospitals. Indeed, building
market power has been a big part of the strategy at Tenet and some
other big U.S. hospital chains.
At Tenet's Redding Medical Center, patient volume fell in the first
quarter, but not as significantly as some may have expected given
the intense publicity about allegations that doctors at the hospital
performed unnecessary surgeries. In the quarter, the hospital's patient
count, which is measured by discharges, totaled 1,972, down 15% from
a year earlier, according to the Office of Statewide Health Planning
and Development.
The OSHPD data show that the number of discharged patients at all
423 hospitals in California was flat in the first quarter from a year
earlier. These data are unaudited, and some analysts were cautious
about reading too much into these self-reported figures. Still, they
said the numbers were a good sign for Tenet, which can ill afford
to lose patients.
"These numbers are a positive," said Frank Morgan, health-care analyst
with Jefferies & Co. in New York. "It's one of the key factors
we look at when giving our outlook on the company."
The same OSHPD reports, however, show that despite Tenet hospitals'
generally strong patient volumes, almost all of them had big earnings
declines in the first quarter. Tenet had reported a $20-million loss
in the first quarter, contrasted with a year-earlier profit of $278
million, largely because the company stopped billing Medicare for
special payments for treating the sickest patients. The company is
scheduled to report its second-quarter results today.
The OSHPD reports for the first time disclose just how much some individual
hospitals have been hurt by the loss of these special Medicare funds,
which are payments beyond fixed reimbursements that are made to hospitals
for treating the sickest patients. Medicare officials have accused
Tenet of collecting hundreds of millions of dollars of excessive payments.
One of Tenet's most profitable hospitals, Doctors Medical Center in
Modesto, posted a nearly 80% decline in pretax net income during the
first quarter, to $10.5 million from $47.9 million a year earlier.
Garfield Medical Center in Monterey Park reported $14.7 million in
pretax net income in the first quarter of 2002. In the same quarter
this year, that fell to $1.6 million.
The hospital that saw the biggest falloff was Redding Medical Center,
which showed a loss of $6.6 million, contrasted with a profit of $21.4
million in the first quarter of 2002.
For all of Tenet's California hospitals, pretax net income in the
first quarter fell to $75.6 million from $261.2 million a year earlier,
according to the OSHPD reports. By comparison, income at hospitals
statewide was up about 13%, to $709 million from $626 million.